Regarding solid strategies for business promotion, email marketing is a solution that has been proven time and time again to be a powerhouse for promotional efforts. Its a huge blessing for new customer attraction and attrition as well as a stellar way to maintain customer relations. That’s why email marketing remains the gold standard for effective communications. As the Internet Marketing proverb goes: The money is in the list.
Regarding professional services on the market for enhancing your email marketing efforts, a wide range exists that offer similar growth and enhancement opportunities. These services compel with competitive pricing levels, packages designed to fit all needs regardless of client scope and size, along with endless customization options.
PUTTING OUR MONEY WHERE OUR MOUTH IS: COMPARING A NEW CONTENDER TO THE CURRENT EMAIL MARKETING INDUSTRY TITANS
When choosing the right email marketing service, it’s important to base your decision-making on a wide array of factors that could positively or negatively affect both the quality and quantity of your growing subscriber base. It’s also pivotal to ensure ease of use in tasks such as email creation, subscription building, auto-response development, general task automation, and enhanced features out of the box.
Meeting all of these requirements is no easy task, and only a few of even the larger contenders in the email marketing niche are capable of satisfying the advanced needs of growing industries. One software that has piqued interest recently is a lead generation program called Paigham Bot.
SMTP, EMAIL SCRAPING, UPLOADING AND SECURITY CLEANING FOR SMOOTH-RUNNING, SAFER EMAIL LISTS
Paigham Bot 9.0, originally developed as a comprehensive and powerful lead generation tool, very recently released a feature to their product that pushes them straight into the email marketing sector, and strategically aligns them with multi-billion dollar power players in the industry. Their newly-released email module quickly and easily connects with any SMTP account, both free and paid.
A beautiful additional feature of Paigham Bot’s SMTP feature not commonly included with other email marketing platforms, however, is bulk SMTP uploading. Do you have accounts with competing email marketing platforms such as Mailchimp or Aweber? Paigham Bot 9.0 utilizes a simple text-file-upload system to bulk upload SMTP accounts for cross-platform mass emailing. The concept of not having to concatenate and transcribe email lists in a variety of formats is a time saver in itself.
If you are unfamiliar with how Paigham Bot’s original features worked before the introduction of the email module, there is an option to harvest email data from a plethora of websites from right within the tool. With the new email module introduction, there is no longer need to move this scraped data offsite for email marketing purposes. Performing the scraping and the emailing in the same in-house tool is a game changer in an ever-changing industry. Don’t have an in-house list scraped via Paigham Bot yet? Not a problem, the same text-file technology utilized through the SMTP is available with scraped email uploads.
Furthermore, Paigham Bot’s email module includes an email list cleaning feature. This feature allows you to enter any combination of lines or strings in email addresses that you would like to create an exclusion. In addition to this, the program runs exclusions for potential honeypots or spam trap strings, vital when mass mailing to ensure that your inbox rate is as efficiently as possible and your IP address stays clean.
Running in tandem with this feature is an inbuilt duplicate check option, to keep your mailing volume efficient and streamlined. Both the spam exclusion and duplicate check are performed with simple check boxes when uploading your mailing list, a minimalist, simple option when compared with other email marketing services and software offering these features.
EMAIL COMPOSITION DEVELOPED FOR EASE OF USE, SPINTAX INCLUSION DEVELOPED FOR PERSONALIZATION
Once you have uploaded a clean, scanned, and singular list to Paigham Bot, additional features can be utilized. Inbuilt email composition functions, from simple text-based to sophisticated, raw HTML coded email marketing campaigns, are made simple with included sample email templates, from which enhanced and additional templates will be made available in future releases of the software. Once designed and built, the View Email option acts as a preview for what the blasted email will consist of, allowing for quick testing and modifications as necessary.
A feature included in the email development of Paigham Bot that is far from typical with email management tools is a text spinning option. Utilizing spintax, the advanced programming of this software allows you to use coded formatting to provide random variations of wording based on input text strings. How is this beneficial? Imagine having one email with multiple spun words in the subject line, and several in the body of the email. With enough variations, you could quickly send out tens of thousands of emails through Paigham Bot and, while the message conveyed remains the same, every single email sent will be worded uniquely for that subscriber.
SHORTCODES TO MAKE LIFE EASY FOR THE SENDER AND MORE HEART-TO-HEART FOR THE RECEIVER
Another advanced feature to Paigham Bot that is unavailable to other email marketing platforms is the ability to create shortcodes via CSV import, saving time and effort. These shortcodes are revolutionary, as the import option allows the user to attach names and other contact information to specific email addresses, creating further personalization per email and drastically increasing sales and click-through conversions as a result. Decreasing the need for repetitive typing enhances the effectiveness of email campaigns and allows the user to spend more time ensuring that the quality of their email exceeds expectations.
AN ALL-ABOUT-THE-CLIENT MINDSET WRAPPED IN AN EASY-TO-USE SOFTWARE
Limited to email blasting on a one-per-second basis, and with custom advanced SMTP account rotation, Paigham Bot can be custom-tailored to fit any email campaign needs, while still ensuring that your email marketing accounts remain in good standing. Additional security measures include the ability to send test emails, which check authentication-related issues before the campaign begins, ensuring that persistent technical problems don’t plague your email blast.
Between enhanced SMTP upload, multiple configurations for email importing, several layers of security checks, a high-functioning email composer, and advanced reporting options once blasts complete, it’s no wonder why Paigham Bot’s new email module is causing a ruckus in the email marketing domain. While there are still advantages to large-scale email marketing platforms, the usability of Paigham Bot is second to none. With the rate new modules are being added to the software, it won’t be long until this program handles every step of the Internet marketing process from start to finish.